You want to write an ebook, but don’t have your own blog or website? If you are thinking about selling your ebook on someone else’s website, then this is for you. I will talk about why this is a bad idea, and what you can do to sell your ebook instead.
This post is actually in response to a question I got from a follower named Kristin. She asked:
“I currently don’t have a blog or a website, but I have a few ebook ideas. What are your thoughts and tips on writing an ebook and selling it on someone else's website? I'm an NTP and working with a naturopath to create some meal plans and guides. She has a website built already but not a great following, although she does have a great client base. I plan to start writing blog posts for her and thought selling my ebooks on her site would be a good idea but I'm not sure how to handle the money. Do I give her a cut of the profits? Do I split it with her? What percentage is reasonable to share, if any?”
Drawbacks of Selling Your Ebook At Someone Else’s Website
The first thing I want to point out is that collaborations can get a bit sticky. If you are selling your ebook on someone else’s website, then you could end up working for someone. Because that’s what partnerships can start resembling. You lose control over what you can and can’t write and what you can and can't do.
The next issue is that you aren’t going to be building your own following. You will be dependent on the website owner for sales.
What if you want to partner up with other bloggers in the future? You won’t be able to do that if you’ve agreed to just sell your ebook on that one website!
Setting Up Your Own Website is Simple
It is actually pretty easy and inexpensive to set up a website where you can put your ebook for sale. This is what I would suggest.
Start your own website. Start writing blog posts on that website. And sell your ebook or products on that website.
You can still take advantage of your relationship with the naturapath friend to sell your ebook. You just ask her to be an affiliate.
What Is an Affiliate Program?
Here is how an affiliate program typically works for an ebook. You put your ebook for sale on your website. Your friend (who is now an affiliate) links to the sales page with a unique link that you give her. Each time she refers someone to the ebook who buys it, she gets a commission. The standard commission for information ebooks is usually 50%. Once a month, you pay out her commission.
Affiliate programs will benefit you in a few ways. First of all, you're going to be able to sell those eBooks directly, start building your own following, and earn 100% on those sales. Also, you'll be able to approach other people, like other naturopaths perhaps, to also be affiliates. That will expand your reach quite a bit and it won't limit you to just one person's audience.
Now, obviously if she is creating the ebook along with you, then that would be a different story. You guys would have to work out what your percentages will be or maybe you will just pay her. You would have to just work it out and decide what is fair for the amount of time and effort and expertise that you're both bringing to the project.
If you want to ask a question for me to answer on a future video please submit it here: SylvieMcCracken.com/ask.
In the meantime, I'd love to hear from you in the comments below. Have you used an affiliate program before? Do you have any additional tips for Kristen?