Today I want to share with you why hiring an assistant is NOT OPTIONAL if you want to scale your business.
You’ve probably heard me talk about hiring and outsourcing before – it’s kinda my jam.
You’ve also heard me talk about how this is not the first step in order to get to the next level. You want to make sure you have some processes in place. You want to make sure you’re assessing the ROI of the activities in your business so you know who to hire and whether it makes sense financially to hire someone to help you out.
But right now I want to talk to you about how not hiring is not an option. If you want to take your business to the next level, you can’t possibly continue doing everything yourself.
That might sound obvious, but on a day-to-day basis, chances are you’re not thinking about it this way.
But think about this: if you are the bottleneck in your business – that is, if everything requires YOU – how could you go on vacation for a month and have your business continue to make money? It’s impossible, right?
As one of the members of my Facebook group said recently, it’s unsustainable to do everything yourself, and it’s also unscalable.
Unsustainable and unscalable. Keep those 2 words in mind.
Now if you’re totally happy with where your business is, awesome. You can continue doing everything yourself (though, why would you want to do that?).
But the other really important thing I want to note is this:
If you don’t have an assistant, you are your assistant.
That’s something that you might not think about all the time. But the truth of the matter is that in every business, there are some administrative tasks. Those tasks are some of the first things you can hire out.
If you’re doing the admin all day, there’s NO ONE
- creating content
- creating paid products
- marketing your business
Instead, a lot of your time is spent running the day to day operations.
So, I want to inspire you to think about not IF but WHEN you’re going to hire. Are you set up to take that next step in your business?